Route Intelligence · Included in CampVantage Premium

CampVantage → Route Intelligence

You know where your guests live.
Route Intelligence shows you what the drive costs them.

Your booking engine keeps a zip code. It never sees the hours on the interstate, the fuel or the traffic out of the city. Route Intelligence maps the real drive behind your guests, so you can see which markets fill your sites and where a rate increase barely moves the cost of the trip.

What your tools can't see

Guests pay for the drive. You never see it.

Your booking engine

Keeps the reservation, the dates and a zip code. Not one mile of the drive behind it.

Your analytics

Knows a visitor came from a city. Not the highway they took, the hours it took, or what the fuel cost.

Your front desk

Hears “we drove in from Texas” at check-in — long after the rate was set.
23.8%

of the typical booked guest’s trip is fuel — spent before they reach your gate, and on none of your reports.

Every rate report you get treats the site as the whole trip. For the typical guest who drives more than 300 miles, it’s less than half of it.

What Route Intelligence shows you

$10 a night means less the farther they drove.

Route Intelligence takes the guests who shop and book with you and maps the drive from where they live to your gate on real roads: the highway, the hours, the miles, the traffic and the gallons of fuel, there and back.

It prices that fuel and sets it beside what the guest paid for the site, so you see the whole cost of the trip, not just your share of it. Then it rolls every drive up into distance bands, states, markets and the highways your guests use.

These aren’t survey answers or estimates of your audience. They’re your own shoppers and booked guests, and the road between their door and yours.

3.8%

What a $10-a-night increase adds to the whole trip for the typical guest who drove more than 300 miles.

9.1%

What the same $10 adds for the typical guest who lives under 100 miles away.

IMAGE 01 — TRIP COST BREAKDOWN PANEL
Why it works

Everything depends on how far they drove.

Guests who drove more than 300 miles 53.1%
Guests who live under 100 miles away 10.5%

Average share of the trip spent on fuel, round trip, among booked guests.

The farther a guest drives, the bigger the fuel bill, and the smaller your nightly rate becomes as a share of the trip. For a local guest, your rate is most of what the trip costs. A guest who drove more than 300 miles has typically spent more on fuel than the site will cost.

Route Intelligence splits your booked guests by the drive — measured on real roads with traffic, not as a straight line on a map — so you can see who your rate matters to most, instead of pricing every site for the most price-sensitive guest in the park.

How it works

Four steps. Only the first one is yours.

  1. 01

    Switch it on

    It's part of CampVantage Premium. Our team sets it up during onboarding.

  2. 02

    Drives get mapped

    As guests shop and book, each one is routed from where they live to your gate: highway, hours, miles, traffic and fuel.

  3. 03

    Drives become markets

    Routes roll up into distance bands, states, markets and the highways that carry your guests, next to what each group booked.

  4. 04

    You read the findings

    The page opens on what matters most, then lets you drill into any market, highway or booked guest.

IMAGE 05 — ROUTE INTELLIGENCE OPENING SCREEN
Where they come from

See how far your guests really travel.

Guest Origins. Every origin pinned on a map and coloured by drive time, with a switch to show only the guests who booked. You can finally answer where your booked guests actually live — and stop paying to advertise where they don’t.

Drive Time Distribution. Your guests split into bands from under an hour to more than twelve. It tells you whether you’re a weekend-drive park or a destination, and how wide your ad radius should really be.

Origins by State. Every state ranked by guests, average drive, fuel and traffic, drilling down to the city. It settles which regional RV shows and state campaigns are worth the money.

IMAGE 07 — GUEST ORIGINS MAP
IMAGE 08 — DRIVE TIME DISTRIBUTION
IMAGE 09 — ORIGINS BY STATE
The trip, not just the stay

Nothing else you run knows what the drive cost.

Hotels get flights and a booking window. Campgrounds get rigs, towed cars and whole days on the interstate — and no other software in your office measures any of it. Route Intelligence puts the drive next to the site type each guest booked, so the trip and the stay finally sit on one chart.

IMAGE 10 — DISTANCE VS RATE HEADROOM

Distance against headroom

Each booking plotted by how far the guest drove against how much of their trip went to fuel. The further right a guest sits, the less your nightly rate weighs on them — so you can see where a premium rate lands softly and where it doesn’t.

IMAGE 11 — RATE IMPACT SIMULATOR

Rate impact simulator

Slide a nightly increase and see what it adds to each booked guest’s whole trip, guest by guest — on real stays, before the rate goes live.

IMAGE 12 — CONVERSION BY DRIVE DISTANCE

Conversion by distance

Shoppers, bookings, conversion and average booking value for each drive-time band. It shows which distances book and which only browse, so ad budget follows the guests who convert.

IMAGE 13 — FUEL COST IMPACT BY MARKET

Fuel cost by market

Round-trip fuel per guest for every origin state. When gas prices jump, you know which markets feel it first and where to soften the message.

The roads that fill your sites

Know which highways bring guests who book.

Every guest’s route is labelled by the highway that carries it. Route Intelligence ranks those corridors by how many shoppers travel them and what the ones who book spend, so billboards, radio and geo-targeted ads go where the bookings come from — not just the traffic.

IMAGE 14 — TOP 10 CORRIDORS

Top corridors, sortable by volume or by the revenue they bring, with guest count beside average booking value.

IMAGE 15 — ALL CORRIDORS, ONE ROW

Every corridor with drive time, miles, fuel, traffic, bookings, average value and conversion — the whole list, not just the leaders.

IMAGE 16 — WORST CONGESTED ROUTES, ONE ROW

The approaches that lose the most time to traffic, with the share of the drive lost. It tells you which markets to sell a midweek or early arrival to.

IMAGE 17 — CONGESTION BY CORRIDOR

Average minutes lost to traffic on each corridor, coloured by severity.

Fuel, priced where guests fill up

Know what gas costs your guests on the way.

IMAGE 18 — GAS PRICE SUMMARY BY WAYPOINT

Your gate and the corridors

Regular and diesel at your property and in the towns your guests pass through. It tells you whether to tell arriving guests to fill up before the last stretch or after it.

IMAGE 19 — CHEAPEST GAS NEAR YOUR PROPERTY

The cheapest pump near you

Stations near your gate sorted by price, with diesel, distance, rating and a map link — so your front desk can point arriving rigs to a better fill-up than the one on the highway.

IMAGE 20 — GAS PRICE TREND

Gas price trend

Weekly average prices on the roads to your park, so a price spike on your guests’ route is something you see, not something you hear about.

The record

Each booked guest, with the drive attached.

Not a summary. One row per booked party: where they drove from, the hours, miles, fuel, highway and traffic, beside what they booked, the rate per night and the site type. Any row opens turn-by-turn directions from where the guest set out to your gate.

IMAGE 02 — BOOKED GUESTS TABLE
How you get it

Route Intelligence is part of CampVantage Premium

Included in the membership. No separate charge, no per-use fee, no revenue share.

$249

a month

Everything in CampVantage Growth, plus:

CampVantage Growth is $99 a month and covers AI chat and phone agents, AI social media posts, AI review responses and an AI-ready website. Premium adds the intelligence — competitive intelligence on five competitors, Booking Intelligence and Route Intelligence — for $150 more a month.

The call takes 15 minutes. We look at your park, not a slide deck.

Questions owners ask

What owners ask before switching it on.

Does this work with the booking engine I already have?

Yes. Route Intelligence works alongside the booking engine you already run, and nothing your guests see changes. Our team handles setup during onboarding.

Do I have to install anything?

No. Our team sets it up. There's nothing for you or your booking engine provider to build.

Where do the guest locations come from?

From your own guests — the people who shop and book with you. Each origin is placed as precisely as the information allows, and the map can be filtered by how precisely each one is known.

Isn't this just a map of zip codes?

No. Each route is the real drive on real roads, with traffic — the highway, the hours, the miles and the fuel, there and back. A zip-code map shows where guests live. This shows what it took them to reach you.

Will it tell me what to charge?

No. It shows how much of each guest's trip your rate actually is, and what an increase would add to it. The rate stays your decision.

Whose data is this?

Yours. Your guests' routes belong to your park and are never shown to another property.

What if my park is seasonal or brand new?

It starts with the first guests who shop your site. Even one short season shows you how far the people who booked it drove, which markets they came from and which highways brought them.

Can my front desk use it?

Yes. The cheapest gas near your gate, with a map link, and turn-by-turn directions from where any booked guest set out are there for the staff who talk to arriving guests.

Every booking came with a drive. See it.

Route Intelligence is part of CampVantage Premium. Book a call and we’ll walk you through it.